Are you an Adviser click here

Meet the Team

Welcome to FinancialAdvisers.co.uk, where our commitment is to provide you with instant access to expert financial advisers tailored to your unique needs. Get to know the dedicated team of professionals who are at the heart of our service.

Share Your Experience

At FinancialAdvisers.co.uk, we set out to simplify the process of finding financial advice. We did this by creating a free platform that provides easy access for individuals and businesses alike.

We found that other financial directory websites had many problems ranging from inaccurate or outdated information to poor user interface and navigation.

This motivated us to create the best user experience we could, providing an intuitive navigation, up-to-date information and the ability to search locally to ensure that the most relevant results are returned for the end-user.

Our Team

Meet Neil

Image of co-founder Neil Aisworth

Neil is a co-creator of FinancialAdvisers.co.uk, the financial directory website designed to simplify the search for financial services. Neil has a passion for technology, user experience and creating accessible tools for everyday people. With a strong focus on web development and customer satisfaction he identified a gap in the financial industry for a comprehensive, easy-to-use directory that connects consumers with trusted financial professionals.

After years of experience, Neil applied a user-centered approach to building FinancialAdvisers.co.uk, ensuring that the platform is not only informative but also intuitive for those looking to navigate complex financial services. Today, the website serves thousands of users in the UK, helping them find financial advice in their local area.

Qualifications:

Degree:
•Mechanical Engineering Degree
•Diploma in Manufacturing Technology & Management
•MBA - Leeds University Business School
Certifications:
•30 years working with databases and systems management
•20 years digital marketing experience
•20 years website project management experience
•5 years working with cloud computing infrastructure
•17 years SEO implementation experience
Experience:
•Co-Founder of ClickAngel one of the UK's largest PPC affiliates in 2005-2010
•Founder and builder of priceroom.co.uk updating 12 million online retailer prices every 2 hours (php, MySql, html, css, google ads API integration).
•Co-Founder of Performance Leads Financial Service Lead Generator
•Co-Founder of FinancialAdvisers.co.uk (project specification, FCA data structure analysis, Google Big Query)

Personal Details:

Interests: Interested in Football, Travel, Woodworking, Technology, Internet, Business, Finance & Investment, National and Global Politics

Contact Information:

Meet Ed

Image of co-founder Ed Wilkinson

Ed is a co-creator of FinancialAdvisers.co.uk, the financial directory platform designed to streamline the search for financial services and resources. Ed's expertise lies in technology, user experience, and creating accessible digital tools. His goal is to make financial resources easier to access and navigate for everyday users.

With a strong foundation in web development and a commitment to customer satisfaction, Ed recognised a significant gap in the market for a simple yet comprehensive directory that connects individuals with trusted financial professionals. Drawing on his experience in Web development, he applied a user-centred design approach to build FinancialAdvisers.co.uk, ensuring the platform is not only informative but also intuitive and easy to use.

Today, FinancialAdvisers.co.uk has grown into a trusted resource, helping thousands of people across the UK connect with financial experts for services such as financial planning, investing, tax preparation, and insurance.

Qualifications:

Degree:
•Law - Oxford Brookes University
•Legal Practice Course - College of Law
Certifications:
•20 years Strategic Direction & Operations
•20 years Digital Marketing (ppc/seo/email marketing)
•20 years Lead Generation
•20 years Client Relationship up to and including national board level.
•30 years Securing New Business both domestic & international.
Experience:
•Co-Founder of ClickAngel one of the UK's largest PPC affiliates in 2005-2010.
•Co-Founder of Performance Leads Financial Service Lead Generator
•Co-Founder of FinancialAdvisers.co.uk (Content, Partners, Traffic)

Personal Details:

Interests: Leeds United, Food, Travel, Dogs, Fitness, History, News, Stock Markets, Economics & Politics

Contact Information:

Financial Conduct Authority

Our website sources all its knowledge and information from trusted, verified entities like the Financial Conduct Authority (FCA). The FCA is the regulatory body that ensures financial advisers meet rigorous standards of professionalism and compliance with industry regulations.

We pull data directly from the FCA's public records and databases, ensuring that the advisers listed on our site are properly accredited, authorised, and regulated. This gives you confidence that the financial professionals you connect with adhere to the highest standards of practice and conduct.

Get in Touch

If you have any questions, please feel free to reach out. We'd love to hear from you.

Contact Us

Neither Performance Leads Ltd nor any of our affiliates or group companies provides any advice or makes any recommendations in relation to any investment on this site. Nothing displayed on this site constitutes a financial promotion or inducement to investment. All content is provided for navigational, information or contact purposes.

Anything published on this website is for information purposes only and should not be regarded as direct or indirect financial advice. FinancialAdvisers.co.uk accepts no liability arising from advice provided by third parties, either from advisors on our panel or otherwise. FinancialAdvisers.co.uk is a trading style of Performance Leads Ltd.

Investment Risk Warning: Buying investments can involve risk. The value of your investments and the income from them can go down as well as up and is not guaranteed at any time. You may not get back the full amount you invested. Information on past performance is not a reliable indicator for future performance.

Mortgage Risk Warning: Think carefully before securing other debts against your home. Your home may be repossessed if you do not keep up repayments on a mortgage or any other debt secured on it. If you are thinking of consolidating existing borrowing, you should be aware that you may be extending the terms of the debt and increasing the total amount you repay.

Need Help Choosing an Adviser?
Enter a few details to get matched with the right adviser and receive a guaranteed callback